Create Custom Wedding Invitations

Your wedding day is one of the most important moments of your life. It is also a showcase of taste, both yours and your partner’s as well as your preferred wedding traditions. Whether you are getting help from a wedding coordinator or if you’re dealing with the preparations on your own, a wedding is a chance to express your personality and show people your sense of style. This is why couples spend a lot of time choosing centerpieces, floral arrangements, and even souvenirs.

One of the souvenirs your guests may bring home from a wedding is the invitation. For many guests, your cards serve as the first glimpse of your ceremony and reception. An invitation that mirrors your theme gives a preview of the day itself. In this article we highlight four things that contribute to the overall look of your wedding invitations:

Typeface – how you say things

Subconsciously, the first thing people notice in printed material is the font used. Thicker fonts command more attention, while thinner ones are discreet. When choosing a font for your invitations, you should pay attention to the sentiments these evoke.

Calligraphy makes you think of personally-written notes, which gives the impression of intimacy or affection. This is a good choice for invites, as you certainly want people to know that you desire their presence on your wedding day. Depending on the style of handwriting, things written in cursive are perceived as exciting, creative, and elegant.

Generally speaking, you must reserve cursive for the headers and for your guests’ names on the envelope. Overusing script will make your invite needlessly ornate. For text that guests need for logistics, such as when, where, and what time the ceremony is, as well as the dress code and other important announcements, it’s best to stick to a reliable sans serif font.

Content – what your invitations say

The heart of your invite is the wording you use. There will be a disconnect with the theme if you are not careful with the words in your copy. Read through your text to see if you used words with the appropriate nuance. For instance, you might want to use casual words if you have a laidback ceremony. Conversely, if your wedding is a formal affair, you probably don’t want to see words or phrases like ‘gonna’ and ‘hang out.’

Proofread your invitation template before sending it out for printing. You must catch misspelled names, erroneous information, or stray letters and punctuation marks to avoid embarrassment. Double-check if the most important information regarding the ceremony (the date, time, and location) are accurate.

Theme – your borders, graphics, colors

The color of your paper and the style of the graphics (if any) also contribute to the look of your invitation. These days, people tend towards minimalism and would like to have invitations with little to no embellishments.

For those who do request colorful cards, make sure your invitation theme does not clash with your ceremony. You don’t want to have a rustic wedding theme in person but have a color-blocked, 80s-themed invite.

The paper quality also matters. In the past, everyone seemed to have scented, embossed, or satin-finish invitations. These days, the emphasis is on simplicity; most couples prefer invitations on plain, sturdy paper.


Choosing what goes into your invitations is a matter of personal taste. What is key here is consistency. You should note what you are doing for the venue and try to have your invitations reflect that. Since you don’t get married every day, you’ll need to prepare the best you can.

If you are looking for a calligrapher, or a place for wedding invitations in Toronto, contact a Toronto Calligrapher. We have high-end calligraphy solutions for modern and beautiful visuals for your wedding day. View our portfolio and contact us for more information.